In 2016 Violette Records launched an idea to host a regular live event with a difference. Tired of the standard live music formula of small support band, followed by medium-sized support band followed by headliner (with proportionately escalating status, audience size, time on stage and share of the spoils) we struck upon an event with no headliners (all acts enjoying equal billing regardless of notoriety), no set format (mixing music, with spoken word with art), acts appearing in a random running order, playing for the same period of time and with all profits being shared equally between the acts.
The idea seemed obviously simple, logical, equitable and different. Audiences would discover something new and cross-pollinate – buying a ticket to see Act A, leaving the venue talking about Act B, armed with books or a tee sold by Act C.